With the re-establishment of SEC Newgate CEE (Central Eastern Europe), the SEC Newgate Group is now also represented in the entire Eastern Europe region as of March 2021. The team of Sebastian Hejnowski and Zofia Bugajna-Kasdepke, who were previously responsible for the Eastern European market for the MSL Group, and Joanna Poniatowska, former Brand Manager of TVN Grupa and Vogue Polska, work together with 20 communication experts in Warsaw. The consulting focus of the newly founded agency is on public affairs and public relations and covers the countries Czech Republic, Slovakia, Hungary, Romania, Bulgaria, Lithuania, Latvia, Estonia, Belarus, Ukraine and Moldova.

Hejnowski, CEO of SEC Newgate CEE, is excited about the formation: "There is room for another strong European player in public affairs in CEE. I look forward to growing as part of the SEC Newgate Group in the region and becoming one of the top European players in corporate and public affairs."

SEC Newgate CEO Fiorenzo Tagliabue is also pleased: "I am confident that SEC Newgate's move into the Eastern European market will be a successful step for our colleagues in Warsaw, as well as for the development of the SEC Newgate Group as a leading global agency group.

SEC Newgate holds a 55% stake in the company, with the agency's management holding the remaining shares.